Over twenty five years ago, the American Rental Association became involved in the business of insurance because the insurance industry was not meeting the needs of rental dealers. At that time, ARA formed the American Rental Dealers Insurance (ardi), now doing business as ARA Insurance Services. ARA Insurance Services' mission is one of service, rather than profit, which makes our business unique in the insurance community. Just as ARA's mission is to offer members profitable solutions to their business problems, ARA Insurance Services' mission is to lower your cost of risk - not to make a profit for
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www.ararental.org )
