Frank Lynn & Associates Inc

Frank Lynn & Associates is an internationally recognized channel strategy consulting firm. We provide clients with the expertise, marketplace research, resources and tools needed to design and implement a "go-to-market" strategy that grows long-term market share and profitability. For over 30 years and in more than 2,500 engagements, we have demonstrated that HOW a company reaches its customers is just as important as WHAT products or services the company chooses to sell. Whether using direct sales, wholesale distributors, resellers, specialists, dealers, third-party catalogs, or some combination, too many managers overlook the role of distribution channels in effectively and efficiently meeting customer ( www.franklynn.com )